Head of Product and Performance Marketing job
Job Type
Location
Salary
Date posted
Job title
Virginia - VA Bigbear.ai
| Job Ref: | 4387 |
| Employer: | Bigbear.ai |
| Category: | Product Marketing |
| Job Type: | Full Time |
Location | |
| State: | Virginia - VA |
| Map: | United States, Virginia (Show on map) |
Description | |
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Overview
BigBear.ai (NYSE: BBAI), headquartered in McLean, Virginia, is a specialized technology company that develops and delivers mission-ready AI to help organizations make better, faster decisions in complex and high-stakes environments. Our two core markets are national security, and travel & trade. Our mission is to deliver enduring strategic advantage for the U.S., its allies and partners, and commercial partners in critical industries. We are seeking a strategic and results-driven Head of Product and Performance Marketing to build and lead a function serving highly regulated and mission-critical industries. The ideal candidate will bring a deep understanding of the defense and commercial sectors, including government contracting, DoW and Fed/Civ procurement processes, B2G (business-to-government) and B2B (business-to-business) marketing strategies as well as proven experience building high-performing teams, standing up demand generation engines, and implementing marketing technology solutions that deliver measurable pipeline and revenue impact. This leader will play a pivotal role in shaping and expanding BigBear.ai's creative identity and brand story - enhancing credibility with government stakeholders, broadening appeal in commercial markets, and positioning the company as a trusted authority in AI-driven decision intelligence. This role partners closely with the Chief Corporate Affairs Officer, who oversees overall brand identity and reputation building and defense, to ensure alignment between brand, go-to-market strategy, and enterprise narrative, while maintaining clear accountability, including the company's digital presence, sponsorships, customer events, product marketing and broader sales enablement activity. This role requires not only the ability to develop and execute campaigns that drive brand awareness, support business development, and align with federal acquisition and compliance standards, but also the leadership and relationship-management skills to collaborate effectively with executive stakeholders, product teams, and business development. For the right candidate, this is an opportunity to drive the marketing vision of a company at the intersection of AI innovation, National Security, and Travel & Trade. What you will do Marketing Strategy & Leadership
Brand Positioning & Messaging
B2G & B2B Campaigns
Digital Marketing & Thought Leadership
Market Intelligence
Compliance & Ethics
What you need to have
What we'd like you to have
About BigBear.ai BigBear.ai is a leading provider of AI-powered decision intelligence solutions for national security, supply chain management, and digital identity. Customers and partners rely on Bigbear.ai's predictive analytics capabilities in highly complex, distributed, mission-based operating environments. Headquartered in McLean, Virginia, BigBear.ai is a public company traded on the NYSE under the symbol BBAI. For more information, visit https://bigbear.ai/ and follow BigBear.ai on LinkedIn: @BigBear.ai and X: @BigBearai. BigBear.ai is an Equal opportunity employer all protected groups, including protected veterans and individuals with disabilities. | |
ref: (4387) 2 days ago
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